InicioBusinessThere are already paid adverts on X

There are already paid adverts on X


Steve Saldana

Senior Editor

Know-how and science journalist. I write and analyze the tech platform trade in Mexico and I’m a fan of technological ethics. I’m additionally a member of the Mexican Community of Science Journalists. I do business voiceover, produce podcasts and host the weekly ROM podcast. LinkedIn

If these are phantom investments, Right now’s factor is to promote them paying on social networks. A number of months in the past it occurred with the case of promised investments in oil (with adverts that flooded YouTube) and now comparable adverts have appeared on X, previously Twitter. The protagonists are the pictures of President Andrés Manuel López Obrador, the co-founder of Amazon, Jeff Bezos, and even the emblem of the medium The Economist.

The put up that seems as promoted in X reads “It’s potential to realize a return of 6,600 in a single week with an preliminary funding of 250 on this platform“. To instill confidence, the picture reads the message as if it had been a headline on a information be aware. The Economist. As if that weren’t sufficient, a verification stamp seems subsequent to the identify of the medium.

Fairly probably to keep away from being detected by the platform, the textual content of the message just isn’t a part of the publication, however is in picture format. Xataka Mexico has corroborated the existence of the identical picture being promoted as an commercial from a number of accounts that, apparently, should not associated.


Messages which might be being deleted

X doesn’t appear to be standing idly by. After the primary experiences, some commercials consulted appear to be being unsubscribed in a matter of hours. In any case, it’s nonetheless potential to seek out the posts being empowered to succeed in extra individuals.

It’s price clarifying that El Economista does have an account on X, however the username just isn’t the one which seems within the apocryphal photographs distributed within the commercials.

The technique is similar to the one recognized in October 2023, when a sponsored vertical video used the picture of journalist Azucena Uresti and President López Obrador to unfold a website allegedly from buying and selling. On the time, Hiram Camarillo, founding father of the safety agency Seekurity, instructed Xataka Mexico that the promoted website had information of customers who reported investing after which not having the ability to withdraw their funds.

Cowl picture | JavierGomez



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